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Budva is a town in Montenegro on the Adriatic Sea. It is the administrative center of Budva Municipality. The Budva Riviera, or coastal area of Budva, is the heart of Montenegrin tourism, noted for its well-preserved medieval walled city, sandy beaches, and varied nightlife. Budva is one of the oldest communities on the Adriatic coast, dating back 2,500 years.

Budva's economy is mostly driven by tourism. It is a major tourist attraction on the eastern Adriatic and by far the most popular in Montenegro.

Although Budva is well-known for its lengthy history and well-preserved Old Town, it is not well-known as a tourist or cultural tourism destination. Budva, unlike Kotor or Dubrovnik, has the image of a busy beach resort with a lively and dynamic environment and an active nightlife.

The Budva Riviera has some of the most beautiful beaches in the south Adriatic, as well as the most agreeable temperature in Montenegro.

Mogren beach, nestled behind the cliffs of the Spas hill, between cape Mogren and the Avala hotel, is perhaps the most recognized and most picturesque of the Budva city beaches. The beach is isolated from the city by the Spas hill slopes that drop to the sea, and it can only be reached via a 250m long narrow route along the cliffs.

Other city beaches include the tiny Riardova glava ("Richard's Head") and Pizana beaches, which are located near the Old Town, as well as the 1.6 km long Slovenska plaa (Slav beach), which covers the majority of the city's shore.

However, the bulk of Budva Riviera's beaches are located outside of the municipal limits. Jaz Beach is a long and wide beach west of Budva, with a famous concert and festival site as well as a campground. Beii is a vacation town located south-east of the city, separated from Budva by the Zavala peninsula.

Further south, several tiny beaches and villages make up the more upscale and private Budva Riviera. This is notably true for the famed town of Sveti Stefan, but also for several lesser Patrovii towns in the vicinity, which were formerly modest fishing villages. The region around Sveti Stefan and Prno, including the Miloer resort with its park and isolated beaches, is regarded as the most private on the Montenegrin coast.

The village of Petrovac and the undeveloped Buljarica field are located in the extreme south of the municipality of Budva.

Sveti Nikola Island is one kilometer across the Budva sea from Old Town. The island and its beaches, which are connected to the mainland by water bus, are popular day trips for tourists visiting Budva.